Wednesday 14 November 2018 | The search engine for museum buyers
Company profile

Avenue Pasteur 11
Wavre 1300
Tel: +32 10 48 00 60

Benoit (Ben) Comet, CEO & Founder

Founded in 2001, Alterface has been providing advanced technologies for over 150 interactive installations across 44 countries around the globe. To continuously fuel innovation, we rely on a team of highly talented experts and a network of partners, all leaders in their respective fields. Alterface is headquartered in Wavre, Belgium, with offices in China and US.

Main products and services
As interactivity pioneers, Alterface excels in everything that requires visitors to act and react! Our gesture-based attractions such as interactive theatres opened a world of new opportunities, becoming a reference and source of inspiration to the market. Today, interactive dark rides represent the bulk of our business and we take great pride in being present in reputed parks around the world. The latest family of non-linear and scalable rides, including Wander® and Erratic®, dramatically change market dynamics.

Additional products
Walkthroughs, interactive rapid rivers, spinning and dueling theatres complete the product range. Alterface offers all components for a successful interactive attraction, in a customized manner. Our sophisticated Alterface Salto™ interactive show control software can manage the entire attraction, including all types of output like shooting and pointing, lightening, audio channels, animatronics, photo and video content and physical effects. Additional features include Alterface Eagle Eye™ for monitoring and diagnostics and Alterface Photostore for instant picture processing.

Our strengths, besides patented technologies, reside in a strong team of dedicated experts and an extensive network of worldwide partners. The gameplay is our key concern. We create cost-efficient and reliable attractions with great throughput and high durability. Our teams have worked with global entertainment brands for IP theming, featuring famous characters. Each project is customized to our customer’s needs and can change our role accordingly, from technology provider to turnkey partner. The choice is entirely yours!

Key customers
Thrilling Alterface interactive rides can be experienced at Phantasialand, Six Flags, Legoland Discovery Centers, Carowinds, Ferrari World, Lotte World, IMG, Yomiuriland, Liseberg, Comics Station Antwerp and many more.

Plans for 2018
The recently launched Erratic® ride is the first non-linear interactive ride on the market with dynamic scene changing, part of a new family of visitor-centric experiences. It will be rolled out the coming years, offering parks tremendous opportunities due to its small footprint, yet high throughput.
Wander® is the first distributed interactive solution for on-location entertainment, as a walkthrough experience within a building or the entire park. Custom themes and devices can be developed to fit the park’s facilities. With this new approach Alterface moves beyond today’s way of interacting in rides.

2018 trade shows

Who’s who?
Benoit Cornet, Founder and CEO; Stéphane Battaille, Chief Operations Officer.

What the clients say
“We have known the Alterface team for a long time now and are impressed by their achievements. The new Erratic ride is very refreshing and innovative, it will without any doubt be a great addition to Walibi Belgium.” Christophe Parent, CEO, Walibi Belgium
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Museum news
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13 Nov 2018
IAAPA 2018: David Rosenberg confirmed as chair for 2019

David Rosenberg will be the first representative of the zoo and aquarium sector to lead IAAPA, after he was confirmed as chair of the board for 2019.
13 Nov 2018
Harris Museum and Art Gallery to undergo £10.7m transformation

The Harris Museum in Preston, England is to merge its museum, art gallery and library, creating an unsegregated space where visitors can "come on a journey of discovery throughout the building rather than being in the bitty pockets as they are at the moment", according to its deputy head of culture.
Diary dates
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15-17 Jan 2019
Visitor Attraction Expo

ExCel London Exhibition Centre London
United Kingdom
30 Jun - 10 Jul 2019
UNESCO World Heritage Committee

tbc Baku
10-27 Jun 2020
World Leisure Congress 2020

tbc Pinggu
Property & tenders
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Location: Lee Valley VeloPark
Company:Lee Valley Regional Park
FOR SALE - Hasting's Pier, A Symbol of Regeneration
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Recreational Land for Development of Sporting Activities
Company: Gravesham Borough Council


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