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Protein Boost is available in two varieties, strawberry and chocolate
Independent beverage company Boost Drinks has launched a new range of protein drinks.
Protein Boost is available in 310ml bottles and contains 20g of protein and less than 150 calories per serving.
It is available in two varieties, chocolate and strawberry and has no added sugar or fat.
Kirsty Birks, strategy director at Boost, said: “Our new offer provides a simple, convenient and tasty way to take in protein.”
Birks added: “Innovation has always been a priority for us and now seems exactly the right time for us to diversify and build on the brand equity that exists in the Boost name.”
The new launch comes in response to an increasing consumer demand for health and well-being products.
Protein Boost is currently available from wholesalers, and can be sold as a retail line in independent gyms and health clubs across the UK.
Boost Drinks also has plans to expand into the mainstream gym and health club market.
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